Identity

57London is a contemporary luxury clothing brand dedicated to young, dynamic and strong women who are constantly changing and on the go.

Its best expression comes in conjunction with a travelling attitude. A modern traveller, a globe trotter in the era of global interconnectedness.

A woman who dresses fashionably while travelling on international routes and needs to live out of a light suitcase packed with few – or rather, concentrated – style details.

A style that crosses different age targets while featuring a distinctively young and cosmopolitan twist.

A tribute to the style of London along with an instinctive propensity for her Italian roots and natural heritage endow the project with a signature “touch” that features the best made in Italy materials and finishings.

“Modern wanderer” is the expression that best interprets her dreams and goals.